New Balance Military Discount 2026: Who Qualifies and How to Verify

Which of the five military groups New Balance actually covers, how you verify through ID.me, and how often you have to prove it again.

✓ Checked Sep 2026ID.meFashionRules read on the brand’s own pageOfficial page ↗
What you get
15% off
Verify with
ID.me
Who qualifies
5 of 5 groups
Active duty, Veterans, Retirees, Spouses, Dependents
Re-verify
One discount code per…

Who qualifies at New Balance

Military groups New Balance names, and groups it does not
GroupAt New Balance
Active dutyYes
VeteransYes
RetireesYes
SpousesYes
DependentsYes

The official page lists the military community as 'Active duty, veterans, retirees, spouses, dependents, and more'. The same 15% is also open to teachers, medical staff, nurses, first responders, government employees and seniors 60+.

What you get at New Balance

15% off online, valid only at newbalance.com and only on full price purchases. Limit one code per customer per 30 days, and each code is valid for one use only.

How to verify New Balance’s military discount

  1. 1
    Verify once with ID.me
    Verify your affiliation with ID.me from the New Balance ID.me page. ID.me confirms eligibility and issues a unique discount code to enter at checkout.
  2. 2
    Sign in at New Balance with that ID.me account
  3. 3
    Re-verify one discount code per…
    One discount code per customer per 30 days; each code is single use.

Limits and exclusions

Online only. Full price items only, exclusions apply, cannot be combined with other offers.

Other brands that take your ID.me verification

Your ID.me account already covers these, so claiming them costs no second upload and no second wait.

Other brands verified through ID.me
BrandDiscountVeteransSpouses
adidas30% off online, in store and at factory outletsYesYes
Under ArmourMilitary discount on UAYesYes
Great Wolf LodgeUp to 40% off the room rate with the Howlin' Heroes offerYesNot named
SamsungUp to 30% off on SamsungYesNot named
Oakley Standard IssueFree membership with exclusive direct member pricing on…YesNot named
NFL Sunday TicketNFL Sunday Ticket for $198 for the 2026 season via IDYesNot named

All military discounts →

Not affiliated with New Balance. Rules read on the New Balance page on Sep 9, 2026; programs change without notice and checkout always wins. Last review of the section: Sep 9, 2026.

Checked by the PocketBoosters team against the official source. How we check this →